Tuesday, June 05, 2007

The Number or, "How To Know What You're Worth"

Want to know what you're worth from a financial standpoint? Really. Do you?

It's very simple.

Grab a pencil. And some paper.

And on that piece of paper, write down how much money you want to earn this year.

Go ahead. I'll be here when you get finished.

Got it? Great.

Look at that number. That number -- to the penny -- represents EXACTLY what you believe you're worth. Not a penny more and not a penny less.

Now, someone might argue, "Tony, that's not what I'm worth. I'm worth a lot more than that. That's just the number that I think is realistic based on what I do and what I can reasonably expect in the next 12 months."

And your way of thinking is valid to an extent. But, here's what many people don't understand: it's actually that way of thinking that is creating your present results.

In other words, until you are willing to see yourself as earning, say, a multiple six-figure income....then you won't be able to see the opportunities that will allow you to achieve that.

I'll give you an example. Today I spoke with a gentleman who was looking to start a business that he said would pay him about $150 a day . So, when I told him that he views himself as worth $150 a day....he was offended. It made him uncomfortable.

But it's still true. This person is capable of earning thousands of dollars a day. I can see that. But he can't see that of himself. And until he does....then the most he will be able to earn is $150 a day.

On the other hand, if he could adopt the Million Dollar Mindset that this blog is devoted to....then he could very easily start creating opportunities that would pay him far more. But until then....God Himself cannot give him more than he's willing to accept.

Incidentally, I regularly partner with individuals and partners to show them how to create a multiple six-figure income in 6-12 months. But, I'm very selective about who I work with.

So, when this gentleman told me that he wanted only $150 a day...he disqualified himself. He knows better than I what he's worth. He sees himself as worth $55,000 a year. And I want to work with people who see themselves worth a minimum of three times that. So, without even realizing it, his mindset cost him $100,000 today.

And let me be clear: this is not a judgment of someone being good, bad, right or wrong. There are plenty of wonderful husbands, fathers, mothers, wives, sons, daughters, etc. who are wonderful people. And they are wonderful people no matter what their financial thermostat is set for.

But in terms of MONEY....their sense of self-worth is tied directly to what they are willing to settle for. And until they are willing to raise the bar for what they will settle for....then they will only get what they believe they're worth.

Bottom line: if a person with a $50,000 mindset takes an opportunity that will pay $1,000,000......that person will take that million-dollar opportunity and go make $50,000 with it. They will literally leave $950,000 on the table simply because they cannot accept it mentally. And until they accept it mentally, they cannot accept it in reality.

But here's the best part: whatever number you've got on your paper right now, you can change it. You can erase it or scratch it out and raise your bar right now....by simply choosing to see yourself as worth what you really deserve.

Questions to consider:

What number is on your paper right now?
What do you really see yourself worth?
What are you willing to settle for?
What would it take for you to see yourself worth ten times more?

Life is a choice -- choose well.

Tony Rush

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