Monday, September 08, 2008

Who's The Commodity?

I always think it's interesting that -- if you do a search on the words "Liberty League" or "Liberty League International" -- you seem to find a lot of people who think they're in competition with Liberty League who are spending some SERIOUS money to try to catch your attention.

And I suppose that's to be expected. Some people really don't get that part of "prosperity consciousness" is just to understand that there is an unlimited amount of pie. That is, you don't have to keep someone else from getting a piece in order for you to get a piece.

Still, I guess it's easier for some people to claim that belief than to actually live by it.

So, they go to Google or Yahoo and spend thousands and thousands of dollars on OUR order to try to route traffic to their business.

But this all begs the question: who's the commodity in this scenario?

If someone chooses to spend thousands of dollars a month to bid on search terms like "Liberty League" seems to me that they're affirming what we already know:
  • Liberty League is making huge strides in the industry.

  • Liberty League is experiencing near-vertical growth.

  • We have people in Liberty League who have earned more than $700,000 in their FIRST YEAR in the business

  • Liberty League has active associates -- that's not a typo...ACTIVE associates -- in 69 countries around the world.

  • Liberty League has retail product customers in over 100 countries around the world

  • Liberty League has an 8-year track record of success and continues to lead by example
So, when I see other companies -- and marketers -- who feel that the only way they can succeed is by attacking Liberty League....well, I can't help but smile a bit. It makes me wonder where they got their lack-consciousness and "limited pie" mindset. I certainly hope it's not from the products they're selling that are supposed to make one more successful!

At the end of the day, none of it matters. If people quiet their minds....unplug from the "noise"...they will tend to attract the right business for them. Maybe it's Liberty League. Maybe it's something else.

In the meantime, it sure seems like a lot of people are worried that it might be us. Either way, it's good publicity for Liberty League.

Best of success to you guys!

Tony Rush
Executive Marketing Council,
Liberty League International

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